Asia Venture Capital Journal | 04 October 2012
By Susannah
Birkwood
Leopard
Capital CEO Douglas Clayton refused to let gun-wielding Cambodians distract him
from setting up the country’s first private equity fund. He prides himself on
being first on the ground in frontier markets
"You felt like you could
get killed in the night and nobody would ever know."
This was Douglas Clayton's
perception of Cambodia when he first visited the country as a tourist in 1991.
Sixteen years later - despite having only been back on two occasions in the
interim - Clayton established Cambodia's first private equity firm, Leopard
Capital.
"I said that if in 16 years
this country can completely transform from a very scary, dangerous place to a
place where I could bring my family, in another 16 years it might be a modern
country," he says by way of explanation for the move. When he first
visited, the UN was going into Cambodia to enforce an election; the streets
were unpaved, unlit and unclean, "and all these people were walking around
with guns."
The road to setting up a
Cambodia-focused fund started in a somewhat unexpected way. The son of a
dentist, US-born Clayton grew up in Connecticut. He gained an army scholarship
to study history at Cornell University and went straight into army intelligence
school after graduating. There, despite a fear of heights, a 22-year-old
Clayton received parachute training - in which he had to jump out of a plane
five times. "It was an unnatural thing but you had no choice," he
recalls.
Clayton was also taught basic
intelligence techniques, which were put to the test when he was sent to Korea
in 1983 to head up a 48-strong platoon of soldiers as a second lieutenant. The
platoon's responsibility was to listen to official phone calls made by US army
soldiers, to see if they were revealing secrets. "I'd actually recommend a
military officer's stint to anyone who wants to go into business because very
quickly you learn how to manage people and figure out what's important,"
Clayton tells AVCJ.
There and back again
Clayton speaks highly of his
year in Korea, where lived in a local community, and gained his first glimpse
at the business world by teaching English to local executives during the
evenings.
Soon, though, it was time to
return to the US, where a post awaited providing counter-intelligence for
solders going to the Middle East. After 18 months Clayton bought a one-way
ticket to Hong Kong in 1986. He'd visited the city during his time in Korea and
had been told by a friend that this was the place to start a career in finance.
Clayton began his job hunt at a
time when Chinese industrialization was beginning in earnest. He witnessed
factories being built in rice fields which today are fully-fledged cities.
After six weeks and numerous rejections, he secured an entry-level position at
Sun Hung Kai Securities, then the largest stock brokerage in China.
The training program was
simplistic in the extreme. "They assigned me a guy who could barely speak
English and he dialed up the US on my first day and said ‘This guy's an
American investor. You're an American. Tell him what's going on in the
market,'" Clayton says. "So after making a fool of myself a few
times, I started learning quickly."
In 1988, a friend decided to
start his own brokerage, Kerry Securities, so Clayton was taken on as the head
of research. After a year, he was sent to Thailand - then a frontier market -
to establish a local office for the firm. There Clayton found the woman he
would later marry, and with whom he has adopted three local children over the
past two decades.
He went on to head up CLSA
Securities' Thailand office before being transferred to New York in 1997 to
establish the Latin America division. Two years on, Asia beckoned again. By
this point, sentiment was improving in Thailand following the Asian financial
crisis. Reforms were being made and domestic companies were looking for capital
to get businesses restarted. In the absence of bank debt, they were willing to
consider private equity for the first time.
Clayton seized the opportunity
to start a corporate finance boutique, Abacus Equity Partners, and advised on
three PE transactions over two years. The most successful of these was Bangkok
Ranch, a transaction which was shopped to 52 investors. The 52nd of these -
Navis Capital Partners - decided to take the deal, and later reaped a return
12x on its investment.
"That's a very good example
of where the popular opinion in PE isn't always right," says Clayton.
"Many people didn't think it was a good deal, but if they'd looked a
little bit differently - like Navis did - they could have got a big
return."
Uncharted territory
This kind of thinking is what
gave Clayton the courage to start his own business again in 2007. Most
investors in Southeast Asia had Vietnam in their sights, which meant Cambodia
was largely untapped yet it displayed characteristics of a high-growth market.
Leopard Capital aimed to address
this opportunity. After a tough fundraising spree during the middle of the
global financial crisis - in which Clayton estimates he visited 55 cities, some
of them multiple times, and approached 1,000 people - a modest $34 million was
raised. The fund has since made 13 investments in Cambodia, Laos and Thailand.
Leopard now has a team managing
its Cambodia portfolio, while Clayton and several others have relocated to
Bangkok to set up a global hub to replicate its Cambodia strategy in Myanmar,
Bangladesh and Haiti. "I want to do things that haven't been done before
-to create the first multi-regional frontier specialist," explains
Clayton. "There are perhaps other ways to make money faster, but this
approach is pioneering, it's hard and it does a lot of good for the
world."
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